GRANT LEISHMAN
  • ABOUT
  • MY BOOKS
    • THE SECOND COMING
    • RISE OF THE ANTICHRIST
    • HOLY WAR
    • JUST A DROP IN THE OCEAN
    • PARANORMAL ALLEY
    • TORTURED MINDS
    • THE PHOTOGRAPH
  • ARE YOU AN AUTHOR?
  • MY BLOG
  • Be A Part of the LIMITLESS Anthology
  • BOOK REVIEWS
    • BOOK REVIEWS
  • CONTACT & LINKS
  • AFFILIATE - Rachel McGrath
  • THAT'S LIFE
    • FOOD - PINOY STYLE
    • THE GREAT BEETROOT HUNT
    • GETTING AROUND THE METRO
  • PHILIPPINES
    • PLACES TO VISIT >
      • BORACAY
      • OCCIDENTAL MINDORO
  • SPORT
    • NEW ZEALAND SPORT
    • PHILIPPINE SPORT
  • TRANSFORMATIVE POWER
    • THE SECRET
  • GALLERY
  • ABOUT
  • MY BOOKS
    • THE SECOND COMING
    • RISE OF THE ANTICHRIST
    • HOLY WAR
    • JUST A DROP IN THE OCEAN
    • PARANORMAL ALLEY
    • TORTURED MINDS
    • THE PHOTOGRAPH
  • ARE YOU AN AUTHOR?
  • MY BLOG
  • Be A Part of the LIMITLESS Anthology
  • BOOK REVIEWS
    • BOOK REVIEWS
  • CONTACT & LINKS
  • AFFILIATE - Rachel McGrath
  • THAT'S LIFE
    • FOOD - PINOY STYLE
    • THE GREAT BEETROOT HUNT
    • GETTING AROUND THE METRO
  • PHILIPPINES
    • PLACES TO VISIT >
      • BORACAY
      • OCCIDENTAL MINDORO
  • SPORT
    • NEW ZEALAND SPORT
    • PHILIPPINE SPORT
  • TRANSFORMATIVE POWER
    • THE SECRET
  • GALLERY
GRANT LEISHMAN

riding for the brand by lawrence h. lee

31/1/2018

2 Comments

 
Picture
Picture
Reviewed For Readers' Favorite by Grant Leishman 
​Riding For The Brand by Lawrence H. Lee is an autobiography of the working life of Larry Lee, of Western Airlines on the West Coast of the USA. Larry started at Western Airlines in the early days, at the age of just sixteen, as a junior stock clerk and through his over forty years of service he rose, through the ranks, to be, at various times, President, Chairman and CEO of Western Airlines. He oversaw the airline through its most difficult period that struck all airlines in the US, during deregulation of the air, in the 1980’s. At times, just days away from declaring bankruptcy, Lee, with his dogged determination, his love of Western and his belief in the people at the airline, he cajoled, managed and inspirationally led Western out of the mire and into profit. Resigning prior to Western’s eventual demise, with merger to Delta airline, this book tells the story of an upright, moral man determined to make a mark in the company and the industry he loved.
 
It became clear, after finishing Riding For The Brand, that Lawrence H. Lee and his beloved wife Margie are no longer with us, both having passed away, within months of each other in 2017, after an incredible 70 years of marriage. As a tribute, I assume by their children, to their father, the publication of this book could not be a more fitting record of what can be achieved with grit, determination and belief, even in the face of overwhelming odds. Although some might find passages of the book to by a little dry, I don’t count myself as one of those. There are plenty of humorous and fascinating anecdotes to keep the reader amused and as an insight into the rarefied world of both the airline industry and large corporations, I found this book to be both insightful and fascinating. Ultimately though, this story is about one man, a man of courage and conviction who was not only prepared to put his beliefs on the line, but also had faith in others around him to follow his lead. Lawrence H. Lee was a wonderful business leader and a decent human being. This book is a fitting tribute to the man, his story and the airline that he loved with a passion.        

2 Comments
Christoph Fischer
1/2/2018 01:50:09

Thanks for the recommendation. A truly interetsing man and subject

Reply
Grant Leishman
1/2/2018 08:05:56

Cheers Christoph. Yes, a fascinating story

Reply



Leave a Reply.

    Picture
    Please Subscribe

    Author

    In this section I will review books I have read. All the opinions expressed here are my personal opinions only.

    Archives

    August 2020
    June 2020
    May 2020
    April 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015

    Categories

    All
    Anthologies
    Children's
    Contemporary Lit
    Dystopian
    Fantasy
    Fantasy/Romance/Erotica
    Historical Fiction
    Humour
    Mystery/Mayhem
    Non Fiction/Memoirs
    Non-Fiction/Memoirs
    Romance/Adventure
    Science Fiction
    Young Adult

    RSS Feed

Powered by Create your own unique website with customizable templates.